For Those Who Can't Sleep On Hip Hop

The best posted comment on American Gangster will win a copy of the movie on DVD. Submit your post for a chance to get the DVD from Special Ops Media. Also include your email address in post. Contest ends on 2/11/08.

American Gangster was a great film, and it’s now on DVD. On the surface it’s your typical gangster flick: a kingpin and the dedicated detective trying to bring him down. What makes the film compelling is the intriguing story behind the surface. Part of that story is that there are many contradictions: most of the cops are on the take, the kingpin (Frank Lucas played by Denzel Washington) is depicted as more of a hero and a dedicated family man, than a villain, and the detective (Richie Roberts played by Russell Crowe) is a loser and outcast. As well, Richie ends up being Frank’s biggest advocate. This is truly an amazing story based on true life events.

This is an awesome period piece that really sets a mood for the audience to get a idea of what the country and Harlem was like during the ‘70s. Both Denzel and Russell give brilliant performances, and the film keeps the viewer’s attention the entire 2 ½ plus hours. American Gangster is one of the better crime related films made in a while.

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SMIF-N-WESSUN TAKE IT UP A NOTCH WITH “THE ALBUM”  

By Khalid Strickland a.k.a. Dirty Angel

  

Still “Shinin’”…

     I’m from the borough of Brooklyn for real.  I didn’t move there once things got sweet like the yuppies and hipsters who claim it as their own now.  When I was huggin’ the block, people weren’t sitting in front coffee shops sipping lattes and eating cucumber sandwiches.  Back then dudes were holding down the corners puttin’ in work, and the drinks they sipped were in 40-ounce bottles and brown paper bags.

     So whenever I get a chance to interview some real Brooklyn folk, artists who have always repped Killa Kings County to the fullest, I feel good.  Hardcore rap duo Smif-N-Wessun (consisting of emcees Tek & Steele), and their brethren the almighty Boot Camp Clik, bleed Brooklyn.  In 1994 they released their first single, “Bucktown”, an ode to their beloved borough which became a smash hit.  That single, backed with the menacing joint “Lets Git It On”, paved the way for Smif-N-Wessun’s classic debut album, “Dah Shinin’”, in 1995.  Packed with memorable bangers like “Wontime” and the reggae-tinged hit “Sound Bwoy Bureill”, the album sold over 300,000 copies statewide and became an influential cornerstone in the New York hip-hop scene.  Smif-N-Wessun released two more albums; “The Rude Awakening” (1998) and “Reloaded” (2005).  Aside from their many cameo appearances and stint with Rawkus Records, Tek and Steele have been featured on all three Boot Camp Clik compilation albums (most recently “The Last Stand” in 2006).  Tek and Steele also collaborated with deceased hip-hop legend Tupac Shakur.     In October 2007, Smif-N-Wessun released their fourth and latest LP, simply titled, “The Album”.  Produced almost exclusively by Swedish producer Ken Ring, “The Album” adds a new level of growth to the group’s discography.  The LP contains the hard-as-pavement street verses Smif-N-Wessun fans know and love, but there are also some well-written bars filled with political and social relevance.  Ken Ring and his associates, Tommy Tee, Rune Rotter and Collen & Webb, brought the heat and provided Smif-N-Wessun with a variety of tight beats.  Whether blunted, laid-back joints, feel-good party songs or hardcore neck-snappers, “The Album” has it all covered.  As always, Tek and Steele’s lyrics are top-notch, their chemistry is as strong as ever and they compliment each other like only a seasoned, time-tested group can do.

     I recently chopped it up with Smif-N-Wessun to get the lowdown on “The Album”, amongst other things. 

Dirty Angel: You’ve got a long, solid list of hits.  What will “The Album” add to your legacy? 

Steele: It’s gonna increase… how do you say… it’s gonna raise the stakes a little bit.  Because when you came into this game you came into this game young and you remain in this game in the best shape in your life… looking young as ever, sounding as current as ever.  Still able to deliver useful music, still able to deliver some gems, some jewels.  Like we say in the single, “We’re your favorite rapper’s favorite rappers”.  And through being fans in this game, we’ve grown up on rappers, rappers have grown up on us and we continue to just do our part in hip-hop as a whole so… the fourth album, it’s only the beginning, baby. 

Angel: What was poppin’ off in Sweden? Why’d ya’all record the whole joint over there? 

Steele: Well, we had a relationship with the boy Ken Ring.  We had did some prior projects with him on the “Reloaded” album and he did some work on the “Last Stand” album.  The relationship was pretty tight so we was on tour out in Europe and we got a call from son.  He was like, “Let’s try to do some things together” so… we went out there, we chopped it up for a while.  We thought about the possibilities and we said, “Let’s give it a try.  But if we go in there and do this, we gotta go in there and do this for real for real.”  Like, whatever we come out with it’s got to be the s**t.  That’s the mentality that we had when we went to Sweden. 

Angel: Now, in a good way, this album sounds a little bit different from the others.  It’s almost like a step up in the maturity level.  You guys always grow, but this one sounds a bit different.  Was there anything in particular on your mind when you went in there with this one? 

Steele: Everything, man.  Everything was on our mind, man, na’mean? The first time we did it, that was on our mind.  And the fact that you’re not promised tomorrow so you’ve got to do it like it’s your last, you know what I mean? You’ve got to do it like it’s your last and you’ve got to do it like it’s your first, if that’s possible.  So, we was conscious of everything, na’mean? We both fathers, we got sons.  We got responsibilities to our people in our neighborhoods.  A lot of young’uns that look up to us; nephews, nieces and just kids in the neighborhood that’s doing they thing.  But they look up to us because we’re a success story to them.  We’re as close to reality TV that they’ll ever get.  So we owe it to them, we owe it to ourselves and we just keep pushing.

Tek & Steele

 Angel: One of the few rapper cameos that you have on this new joint is Joell Ortiz.  Why him? What was so special about Ortiz that you put him on there? 

Steele: Well, Joell… he’s been coming up a lot in the conversations.  We have a mutual friend in one of the producers that we worked with and um… I don’t know, man; we just respect his game and when his name came up in conversations we immediately was like, “Yeah, why not? We’ll f**k with homie, he gets busy.”  And besides, he reps Brooklyn to the death so why not?

Angel: A lot of groups done broke up and fell apart over the years.  Even Wu-Tang going through some s**t right now, I never thought I’d see that day.  

Steele: Sad day for hip-hop. 

Angel: Exactly.  So how do you two manage to keep it together? Ya’all two have been together for a long time and ya’all still producing great albums now.  

Tek: ‘Cause we P.N.C. (partners in crime)… we family first before this music s**t.  Before everything we got a relationship with each other and we got a respect for each other and that’s how we kept it all this time and that’s how we’re gonna continue to do it. 

Angel: On this new joint, you have some substance in your songs… a lot of different topics that you’re talking about.  Now, I know that rappers ain’t role models, I know rappers ain’t preachers and I don’t think they should be raising nobody’s kids.  But with all the nooses and s**t going up and all the cops killing n***as and stuff like that… do you think rappers have a responsibility to talk about this stuff in the hood? ‘Cause it seems like sometimes we get a one-sided point-of-view from a lot of dudes spittin’. 

Tek: I mean, as an artist… be it an R&B artist, a singer, a rapper… you talk about your surroundings period.  You talk about your experiences you’re going through as well as what you see, even if it’s not happening first-hand to you.  You’re like the ghetto reporter… not only the ghetto, the hood… you’re a world-wide reporter ‘cause you on that podium and you’ve got that stand.  You take that stand, and once you know, then yeah, it’s definitely your responsibility to talk it.

Angel: In your opinion, not to talk bad about anybody else, do you feel that side of the game is represented as far as other things that are poppin’ off in the hood? 

Tek: I mean, you know… n***as talk what they do.  You can’t knock the hustle, get it how you live it.  We talk what we do, where we from, where we go, where we’re gonna go… and that’s all we can really worry about is us and who our messages is reaching… our audience.  Everybody else, we ain’t got time to be worrying about what they do or say. 

Angel: True that.  So let me ask you a question on the political tip.  Which do you think
America will accept quicker: a female president or a Black president? 

Tek: Neither one (laughs). 

Steele: None of the above.  It’s good theatrics though, you’ve got to admit.  I mean, s**t, you throw Rudy Giuliani in the mix… you throw an old television star that we all love from watching “Law and Order” or wherever duke’s from… and you’ve got one big circus.  And like you said, man, meanwhile you got people that’s in the neighborhoods is getting pushed out the neighborhoods and kids is dying at a crazy rate, due to all kinds of crime.  It kinds of makes it look like, you know, we just need some help right now.  We’re kind of desperate ‘cause people just wanting anybody right now.  Like, you almost forgot about the war over there across the waters.  You almost forgot about what’s going on with our soldiers.  You almost forgot that they supposed to be coming home right now.  You watching fires and s**t in Cali, little kids getting shot by stray bullets at a rapid rate in Brooklyn, it’s bananas.  The thing with the Jena 6… like, it’s kind of weird, man.  You got to pay attention to your current events and definitely rappers like us… when you hear us talk about it… yes, we totally live it.  We ain’t gonna preach to you, but we gonna say, “Yo, be conscious of what’s goin’ on around you and f**k with your P.N.C.’s so you might be able to make your situation, or somebody that you care about situation, a little better. 
 

Angel: Nowadays hip-hop is under attack like never before.  Hip-hop’s getting blamed for everything from Mike Vick to global warming.  If all of the critics could sit down and just shut the f**k up for one moment and hear something you had to tell them, what would you say to all of them as a collective? 

Steele: (Laughs) I would have to pre-meditate that one. 

Tek: Word. 

Steele: You can’t put that in one sentence.  It’s so much that needs to be said right now.  Some people just need to get spanked, you know what I mean? You just got to handle them a certain way, they only respect violent methods.  But I’mma tell you right now, I’mma say… just be honest, man.  Be honest.  Tell the truth. Tell the youth the truth.

For more information on Smif-N-Wessun and “The Album” visit www.myspace.com/smifnwessun and www.duckdown.com.

For more stories and work by Dirty Angel visit www.myspace.com/blackpacino and www.supremearsenal.com.

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l_1deb91593c0941141983d8d81843e3ab.jpgWe first told you about the Trent Reznor and Saul Williams collaboration a few months ago. According Reznor in his blog, he states that the collaboration with Williams entitled “Niggy Tardust,” which was released in November, only resulted in 28k paid downloads. This was the second “pay or not pay” sales strategy implemented by famous artists. The first being RadioHead’s release entitled “In Rainbows,” which we also told you about months ago. As expected, most people opted for the free version of “Niggy Tardust,” which was similar for RadioHead. RadioHead sold many more digital copies, however, from reports posted on various websites- almost 2/3rds of those who downloaded their album chose to pay. In the Reznor/Williams’ release, it was closer to 1/5th of those who downloaded actually paying.

So what does this mean? When given the choice, most people will choose free. This makes sense, but it’s bad news for the music industry. Especially for major labels, since they spend so much money making and marketing records. In the case of Saul’s album, this may not be bad since marketing wasn’t intense. As for the industry as a whole, it’s clear that the perceived value of digital music isn’t too much at the moment. If you want to show your support for a great artist, visit NiggyTardust.com and pay for the album.

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by Tamra Martin

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Do you want to take your marketing strategies to a higher level? If so, The Conference on Marketing 2008 given by the Institute for International Research (IIR) may be the seminar for you. Professionals in the industry will gather at the Naples Grande Resort and Club February 4-6 to teach their marketing principles and business successes.

Malcolm Gladwell, New York Times bestselling author of The Tipping Point: How Little Things Can Make a Big Difference and Blink: The Power of Thinking Without Thinking, is scheduled as one of main speakers. This writer for The New Yorker was named one of Time Magazine’s “100 Most Influential People” in 2005. Gladwell uses psychological and social elements to enforce his marketing techniques. Psychological influences can be seen in Blink, in which he persuades readers to change their quick assumptions in order to reveal underlying facts. Social aspects are used in The Tipping Point to show how something small can grow into large benefits. In both works, Gladwell uses interesting case studies to relate his views.

068485636001lzzzzzzz.jpgSeth Godwin, bestselling author of Permission Marketing: Turning Strangers into Friends and Friends into Customers and Meatball Sundae: Is Your Marketing Out of Sync?, is another event speaker who is known throughout the marketing and corporate world. Godwin started his own online marketing company, which he later sold to Yahoo!. He is praised by companies such as Google and Forbes to be on top of new marketing trends. Meatball Sundae is a metaphor for conflicts of ineffective marketing that occur when old business models use new marketing principles in an attempt to build awareness. Godwin’s blog has also gained international attention from his readers.

Arianna Huffington will also be making an appearance at the three-day event. Huffington is known for co-founding her online website, The Huffington Post, which contains news of current and political events often written by well know columnists and celebrities. The former running candidate for California governor is also know for her authoring contributions, including her latest book On Becoming Fearless….In Love, Work, and Life. In 2006, she was named one of Time Magazine’s “100 Most Influential People.” Her political experience and combined marketing techniques are topics to be discussed during her scheduled appearance.

Some of the other scheduled event speakers are Andrew Zolli, Keith Ferrazzi, and Andy Stefanovich. Chief Marketing Directors from top companies such as Ford Motor Company and Kodak will also share their experience and knowledge. In addition to the event speakers, there will also be chances to meet and network with other industry professionals and marketing experts.

More information on this anticipated event can be found at www.theconferenceonmarketing.com to learn more about the speakers, agenda, and other details. Registration can be completed by phone at 1-888-670-8200 or by email at register@iirusa.com. Use the word Insomniac when registering to get up to 15% of the entrance fee.

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WITH A FRESH START, STYLES P  READIES “SUPER” NEW ALBUM

By Khalid Strickland a.k.a. Dirty Angel

The streets may now rejoice…

When I first interviewed Styles P, around this same time last year coincidentally, the self-proclaimed “hardest rapper out” wasn’t in the best of moods.  Although Styles’ sophomore album, “Time is Money”, was set to be released on Interscope Records, the moment was bittersweet.  That’s because his excellent solo debut album, “A Gangster and a Gentleman”, had been released four years earlier in 2002.  With the airtight singles like “Good Times” and “The Life” (featuring Pharaoh Monch) getting burn on the airwaves, Styles P literally struck gold with “Gentleman”.  However, when it was time to follow up that commercially (and critically) successful work of art with another album, Styles’ record label failed him miserably.  When it came to releasing “Time is Money”, Interscope dropped the ball more than a NY Jets wide receiver.  When the album finally hit the stores in 2006, after numerous delays, the label treated it as an afterthought; promotions for the outdated project were slim-to-none and “Time is Money”, as decent as it was, slipped under the radar.

A year later, things have changed for the better.  Styles is no longer stuck in the Interscope quagmire and his third solo album, “Super Gangster, Extraordinary Gentleman”, will be released by Koch Records on December, 4th, 2007.  The LP’s beats are provided by a Murderer’s Row of top-notch producers: Pete Rock, Alchemist, Swizz Beats, Hi-Tek, Vinny Idol and Green Lantern all contribute heat.  The cameo appearances are equally impressive: Ghostface, Black Thought (of The Roots), Beanie Siegel, Akon and Ray J pitch in with their considerable talents.  I’ve heard a few joints from this album, such as the asphalt-hard “Super Gangster” and the guitar-driven banger “Holiday” featuring Max B; they were all red-hot and I’m looking forward to copping it.  I, like a legion of others, consider Styles P one of the best lyricists in the game.  When Styles gets together with his LOX brethren Jadakiss and Sheek Louch, the streets rejoice; the Yonkers trio, aided by their raw chemistry, brings the ruckus on every track they bless.  Of course, Jada and Sheek show up on Style’s latest offering, and the results are requisitely off-the-chain.

During our recent interview, I could tell that Styles P is very excited about “Super Gangster, Extraordinary Gentleman”. The man also known as “The Ghost” made it clear why he’s so psyched this time around.  And for all you gossip-hounds out there, Styles let me know how he felt about his former D-Block crew member, J-Hood, who not-so-amicably left the fold.

Dirty Angel: What is this album going to add to your long catalog?

Styles P: Lyrical domination… once again.  I mean, it’s just something I think will add to my… what the hell would you call it… uh… damn, I forgot the word right now.  It would just add to my umm… my living legend status.

Angel: No doubt… your legacy.

Styles: Legacy (laughs).  There, you hit it.  It’s a fancier word for legacy but I couldn’t find it.  I wanted it to be too fancy so I lost the word (laughs).

Angel: What was your mind state when you started working on this new joint; in light of what happened with Interscope and all, did you approach the making of this album any differently than your other stuff?

Styles: I think I kind of used the approach I used on my first album, but just in a more mature light, and more open-minded.  I think the second album I kind of made in thought… I was coming home from jail; I knew “Good Times” had a lot of good commercial success.  I wanted to try to capture that success in there.  But it was way off-timed, mad things went wrong with the label and all kinds of s**t happened, so I just said, “You know what, I’mma just use the organic approach”.  Keep it natural, just pour out my soul.  I kind of was catering mainly to Styles P fans… the people who really copped the mixtape and people who really stand by me.  And I was thinking, you know, they’ll just spread the word and the others could get it or they could not get it.  I just really wanted to make some good, strong music for the people that I actually make the music for again.

Angel: So are you more satisfied with “Super Gangsta” than you are with “Time is Money”?

Styles: Yeah, definitely so.  I’m ecstatic actually. I ain’t even satisfied, I’m delighted.  I’m excited, like… I’m counting down the days ‘til December 4th, and not on sales-wise or anything.  I wouldn’t care if that s**t… I mean, I do care, don’t get me wrong… I ain’t gonna cry or do nothing if it’s not a huge selling success.  I’m just excited for my fans to get that kind of music and just to put my imprint on making that kind of music, on what I do.  I’m saying… this is what I do no matter what.  Through any circumstances, this is what I do.

Angel: I’ve seen you on the street several times and when I see you, you don’t have a thousand bodyguards around you; it’s just usually you and your peoples from D-Block.  What separates Styles P from the rapper who needs all that security around them 24-7; that needs n****s to go to the bathroom with ‘em and stuff like that?

Styles: Being outside.  I mean, I’m out there.  I’m not compromising who I am for nobody and ‘cause of what I do.  I’m not gonna run ‘cause of what I do.  ‘Cause if I wasn’t successful and doing what I do, and I was on the streets and I didn’t make it in something that was legal successful, then most likely I would be successful with doing something illegal.  And then you got to face the same kind of, you know, the same kind of thing.  What, you gonna run and hide? So I take it as if I was successful doing anything I’m not going to run and hide.  I’m part of the streets… before I made it I was outside, all wee hours.  I was going to places, other people’s towns, doing other things. So why, when I make it and I do this, would I stop?  I mean, I’m not scared so why would I carry myself like I’m scared? If something’s gonna happen, it’s gonna happen.  If it ain’t, it ain’t.  I ain’t gonna run neither.  I mean, I’mma run if I gotta gotta run, but if I ain’t gotta gotta run I’mma stand there and do what I got to do as long as it calls for.  I ain’t gonna stand there and go to jail, though. 

Angel: So when you had that infamous conversation on Hot 97 with 50 Cent, you were very civilized when you spoke.  Ya’all manned up and ya’all talked very professionally with each other.  Do you think you could’ve done that eight or nine years ago with the mentality you had?

Styles: No way.  No way.  No way possible it would have worked at that time… all them years ago.  I mean, as you get older you get wiser.  As you go through more and you get sued, and you gettin’ arrested here and there… and paying lawsuits and paying lawyers… and just being away from your family…   and pressure and always having a headache or… just always having that negativity around you, that s**t gets troublesome, man.  It’s real troublesome, plus like I said, the name of the album is “Super Gangsta, Extraordinary Gentleman” (because) it comes to a point to where you have to handle yourself in a smooth, cool way.  Where people don’t even know it’s like… supposedly no street s**t or no gangster s**t.  Like, if it’s the Mob, they kill each other’s people, and then still sit down and have a talk.  That’s what a real smooth G will do, you understand what I’m sayin’? So it comes to a point where your s**t elevates, you just take it to a different category; a different level.  I don’t have nothing to prove anymore.  I’m not egotistical.  If it’s not worth it I’m not getting in it.  If my family’s not in danger or my life is not in danger I’m not really trying to do nothing stupid, ‘cause it ain’t worth it.  I proved my point, I can walk the streets; they know I ain’t scared, they know what I’ve done for years.  So there’s nothing to prove.  I just want to be a man; a good businessman with good business ethics.  I just want to show I can sit down at the table and be cool with other people.  ‘Cause truthfully, before rap, you get into other s**t when you in the hood and you getting’ into s**t… and somebody else lives a couple of blocks away… and you doing whatever you doing and they doing whatever they doing.  And, somehow you got to get over that and live through it or go all the way to war… or somehow meet in middle terms or… you know what I’m sayin’? So if you can go through that for years and years of your life, to not be able to talk to somebody you could actually get a dollar with, that would be kind of stupid of me.  I’m not young and dumb like that.

Angel: In light of the last major label situation you dealt with as a solo artist, you’ve stepped yourself up into a better situation creatively and financially.  What was your mind state as far as, you guys as a collective (The Lox) signing with Def Jam?  I mean, you signed with a major…

Styles: We ain’t all signed with Def Jam; Kiss signed with Def Jam.  LOX, we ain’t sign nothing yet.  It’s just Kiss with Def Jam, we’re just still working on the album.

Angel: Is there anything you would change about the rap game right now, or are you satisfied with the direction that things are going in?

Styles: There would be more emcees in it… everybody would be more lyrical if I could change something.

Angel: Hip-hop is under the heaviest attack it’s ever seen since its existence.  If you could send one collective message to all these people that are detractors of hip-hop… people who say hip-hop is the reason Mike Vick did what he did, bringing it up in all kinds of stuff… what would you say?

Styles: F**k ya’all.  Stop being prejudiced, ‘cause that’s just underlying prejudice; underlying hate, not understanding.  Because if that’s the case, understand that most of hip-hop is influenced by most of
Hollywood; most of the movies.  Listen to most of the rapper’s names, listen to the most of what they talk about, listen to most of their references.  And get the f**k out of here and go attack Hollywood, the video game peoples.  Attack all the f****n’ TV shows that show f****n’ all kind of sexual s**t in the f****n’ broad daytime.  Attack all of them people at the same time, then come say some s**t to us, and then maybe we might care a little bit.  Other than that, f**k ya’all, get out of here.  Ya’ll wasn’t trying to help nobody before they made it with rap, why would I… I don’t even give a f**k about them people ‘cause before rap, you wasn’t coming to nobody neighborhood.  Where was you when they didn’t play (Styles P’s revolutionary song) “I’m Black”? Where was you going, “Yo, let’s get ‘I’m Black’ spun”? Where was you going, “Yo, let’s get Talib on the radio, let’s get dead prez on the radio, let’s get Mos Def on the radio”? You just saying what to get off the radio.  Say what to get on the radio and maybe I’ll give a f**k about what they’re saying; other than that, f**k them.  This is real hip-hop, like this is back in the days hip-hop.  F**k the critics, like we would say back in the days, man.

Angel: I got one last question, man, and I know you’ve heard this a thousand times today.  But I just got to ask just in case you’re down to answer it.  Do you have any thoughts on the way J-Hood handled his departure from D-Block?

Styles: Yeah, I think that was dumb wack.  He spoke to me two weeks before he did all that internet s**t, or the week before.  I told him he could go and everything was cool and all that.  He did it for just what you and everybody’s doing right now; to ask about him, to get some publicity.  I mean, it worked for him… it was smart, but it was corny smart.  I think, it was corny, dry and matter of fact, it didn’t work for him ‘cause he shot himself in the f****n’ foot. ‘Cause the DJ’s ain’t f*****’ with him now.  And I got to tell people all the time, “Nah, I don’t want him beat up”.  Every day somebody coming to me, “You want me to beat him up or smack when I see him?”  I’m like, “Hell no”.  I wish him the best, though, still.

Angel: So you have changed then (laughs)… from eight or nine years ago.  You’re handling things more diplomatically.

Styles: Nah, I mean… we grew him up, he’s young.  It ain’t really worth it, he ain’t built like that.  Sometimes it’s only worth going to war if you got a worthy adversary.  It don’t look right going to war against the wrong adversary; I learned that too over the years. 

Angel: Makes sense.

Styles: You got to have the right opponent to go to war.

For more information on Styles P, visit www.myspace.com/stylesp.

For more stories and work by Dirty Angel visit www.supremearsenal.com and www.myspace.com/blackpacino.

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