Music Marketing: Back to basics- vinyl and mailing lists

XL Recordings is putting their money where their music is. Today they announced a promotion offering a free copy of their promotional vinyl release featuring some great talent. All you need to do is be one of the first 1,000 to send an email. See details below from their website:

Source XL SITE:

We work with some amazing artists, and we appreciate the support you show them. To celebrate their work, and say thank you to you, we’ve made a limited edition, double 12″ vinyl sampler. It features a track from each of the artists we’ve worked with this year. It won’t be available to buy anywhere.

We would like to give you a copy of the XL Recordings Sampler 2011. If you’d like a copy of the sampler, email your postal address to XL11@xlrecordings.com and we’ll send you one, wherever you are in the world. We have 1000 copies to give away. First come, first served.

XL Recordings Sampler 2011 tracklist:

A1 Adele- He Won’t Go.
A2 Gil Scott-Heron & Jamie xx – I’ll Take Care Of You
B1 Radiohead – Supercollider
C1 Tyler, The Creator – Yonkers
C2 Friendly Fires – Show Me Lights
D1 The Horrors – Still Life
D2 Jai Paul – BTSTU (Edit)

Thank you,

XL Recordings

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