A big part of Insomniac Magazine’s focus has always revolved around the marketing tactics of the various artists you read about on this site. That being the case, we must give a special salute to NYC’s rhyme powerhouse, SHIRT, for taking to the streets in a flatbed truck to promote his new Spectacular Diagnostics laced gem. Obviously, an emcee this clever is ahead of the game & would equally be at home in a boardroom as well as behind the mic…so if he tells you “Summer Not Coming,” you better listen up!
New song. F-150 driving through New York blasting it from a speaker in the back pic.twitter.com/awZ6MyaDKl
— SHIRT (@SHIRTNYC) June 20, 2016